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Strategy for Internationalization

ThePromotions Division develops the internationalization strategy for the products and services of our economy, mainly from a sector perspective.
   
Based on this fact,the main promotional tool used by the Promotions Division are sector plans aimed at the priority markets for each one of the sectors.
   
The various plans are connected primarily viathe participation of sector representatives as well as the possible presence of other bodies or departments of the Government of the Canary Islands that can contribute to their financing.
 
Likewise, it participates alongside other operators in internationalization strategies from a market perspective.

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